David Ogvy is the first genius of modern advertising.
大卫.奥格维是现代广告的第一天才。
His friend was injured in an airplane crash.
他的朋友在飞机碰撞中受伤。
and there is a very firm rule that the bank has no right or authority to pay out a customer's money on a cheque on which its customer's signature has been forged.